Who are you kidding? We know you aimlessly scroll through TikTok at midnight. One second you’re watching a cat in sunglasses, the next you see someone take a slow bite of a melting ice cream sandwich dessert, chewy cookie squishing into creamy ice cream, and suddenly, bam, you’re eight years old again, lunchbox in hand, sitting on the school playground.
What do late-night cravings and 2000s lunchboxes have in common? Ice cream sandwich desserts.
This isn’t just a sugar high. It’s a memory high. Gen Z is falling hard for this classic frozen beauty, and we’ve all been in the foodie trenches. In this blog, we will tell you exactly why it’s happening and why your next dessert crush might just come with a chewy top and a creamy center.
The Rise of Nostalgic Desserts in 2025

Something is happening in dessert culture right now. Call it the Y2K effect, call it main-character energy, or comfort-food chic, but nostalgic desserts are everywhere in 2025.
Fashion’s back in the 2000s (low-rise jeans), playlists are retro, movies are reboots, and food’s in on it too. Dessert menus lean into childhood favorites: simple, fun, and a little nostalgic. For Gen Z, raised on after-school snacks and freezer treats, these flavors feel personal and perfectly Instagrammable: bright colors, playful shapes, and packaging that could’ve stepped out of a 2004 ad.
In short, popular desserts 2025 are less about the taste and more about time travel. Research shows nostalgic desserts reflecting a +15.4% year-over-year growth among Gen Z in the U.S., proving it’s a real movement.
Why Ice Cream Sandwiches Hit Just Right
Now, out of all the nostalgic desserts making a comeback, why is the ice cream sandwich dessert having such a massive main-character moment? Simple, it’s a triple threat:
1.Dual Texture Magic
You’ve got the soft chew of the cookie hugging the creamy chill of the ice cream. It’s that hot-and-cold, soft-and-firm thing our taste buds can’t get enough of. One bite and you’re experiencing rebirth.
2.Customizable Everything
Want a classic chocolate chip cookie with vanilla? Done. A red velvet shell with salted caramel ice cream? Absolutely. Gluten-free double chocolate with vegan mint chips? Welcome to 2025, my friend. Frozen desserts have never been more inclusive.
3.Easy to Eat, Easy to Post
No spoons, no bowls, no mess (except sticky fingers). It’s handheld joy. And it especially shines on Instagram or TikTok. That perfect cross-section shot when you bite in is so aesthetic, we can just imagine.
Brands like Cool Jacks are taking this up a notch. They have cereal-coated cookies, pastel macaron sandwiches, and seasonal flavors that keep you coming back for “just one more” (we both know it’s never just one more).
How Social Media Turned the Ice Cream Sandwich into a Trend

Here’s something no one will tell you: No matter how delicious something is, if it’s not social-media-friendly, it’s probably not making the popular desserts 2025 list.
TikTok, Instagram, and Pinterest have basically become dessert runways, and the ice cream sandwich dessert is strutting in like it owns the place.
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Cookie dough ice cream sandwiches that look like raw dough but are safe to eat (and yes, loaded with chocolate chips).
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Rainbow-sprinkle coated sandwiches that instantly make your feed pop.
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Cereal-crusted creations that hit the sweet spot between breakfast rebellion and dessert indulgence.
On #FoodTok, the hashtag #IceCreamSandwich has over 1 billion views, and it’s not just influencers showing off. Home bakers, food trucks, and even wedding caterers are getting in on the action. Because why have a standard plated dessert when you can have a photo-worthy, nostalgic, and mess-free treat? It's a snack theater, and we’re all buying tickets.
Where to Get the Coolest Sandwiches Near You
One of the best things about the ice cream sandwich trend is how accessible it’s become. Whether you’re in a big city or a smaller town, there’s probably a food truck, dessert cart, or artisan caterer serving them up.
Cool Jacks, for example, isn’t just scooping ice cream into cookies; they’re showing up at weddings, music festivals, corporate parties, you name it. And honestly, it makes perfect sense. No one’s too old to enjoy this.
Planning an event? Book an Ice cream cart that doubles as entertainment and dessert. Guests get to pick their cookie + ice cream combo, watch it get assembled, and bite into something that’s both familiar and brand-new.
And if you’re not ready to commit to a full event booking? A quick “ice cream sandwich near me” Google search will probably reveal a few spots to try. Even grocery store freezer aisles are catching up, stocking artisan-style frozen desserts in flavors you’ve never seen before.
Dessert That Hits the Sweet Spot Between Then and Now
Every bite of an ice cream sandwich is a little bit of childhood innocence and a little bit of 2025-level foodie creativity. It’s the kind of dessert that makes you smile mid-bite, not just because it tastes amazing, but because it feels like yours. And maybe that’s why it’s sitting at the top of the popular desserts 2025 list. It’s inclusive, it’s fun, it’s endlessly Instagrammable, and it’s deeply comforting.
So, whether you’re a brand looking to blow away your customers, a bride planning her big day, or just someone who’s been craving that chewy-cold contrast all week, Cool Jacks is here to make it happen.
Because in 2025, dessert isn’t just about what’s on your plate (or in your hand), it’s about the story it tells. And the ice cream sandwich? Well, that story is all kinds of delicious.
Order your Cool Jacks ice cream sandwiches today and taste the nostalgia reimagined.